Best Sellers

Meet the charming Rumbledethumps, whose fluffy, tousled fur invites endless cuddles. Crafted from luxuriously soft, long-pile rich brown plush, he radiates warmth and cosiness. With a hand-embroidered light nose, shaved muzzle, expressive dark eyes, and...

Meet Moominmamma from the 2026 Plush Collection. This wonderfully travel-friendly companion brings warmth, comfort and a touch of Moominvalley magic wherever you go. Features:• 100% plush• Fully jointed• Wearing her ever-present stripey...

Introducing Oak, a bear-utiful plush bear with a sweet personality that’s impossible to resist. Crafted from luxuriously soft, brown medium-pile plush, Oak is perfect for cuddles. He has darker brown flat paw pads and a bow adds the paw-fect...

Meet Rowan, a charming addition to the 2026 Plumo Collection. Crafted from luxuriously soft, dense, long-pile blue plush, Rowan is gently enriched with delicate mohair. Features:• 97% Plush, 3% Mohair• Fully jointed• Hand-embroidered blue...

Meet Moomintroll from the 2026 Plush Collection. Curious, kind, and always ready for adventure, Moomintroll is the heart of Moominvalley. Perfectly sized for travel, he lets you carry a little Moomin magic wherever you go. Features:• 100%...

Meet Silver Birch, a bear-utiful plush bear with a sweet personality that’s impossible to resist. Crafted from luxuriously soft, light grey medium-pile plush, Silver Birch is perfect for cuddles. His complementary bow adds the paw-fect finishing...

Meet Topaz Blu, a serene crystal troll who carries a gentle spark of magic wherever she wanders. Soft, sweet and endlessly huggable, she is more a peaceful forest wanderer than a grumpy cave-dweller. With her warm presence and snuggly design, Topaz Blu...

Meet Moominpappa from the 2026 Plush Collection. Ever curious and always ready for a new adventure, Moominpappa is the wise, gentle presence every Moomin fan will love to have nearby. Features:• 100% plush• Fully jointed• Wearing his...

Meet Snorkmaiden from the 2026 Plush Collection. Charming, cheerful, and always ready for fun, Snorkmaiden is perfectly sized for travel, so you can bring a little Moomin magic wherever your adventures take you. Features:• 100% plush• Fully...